Chicago Advertising Agencies: Jacobs Agency is has introduced the fall campaign for Turano Baking Company. Family-owned for three generations, Turano Baking provides the best of authentic European breads and rolls to the Chicagoland area.
Jacobs Agency is part of the Chicago Advertising Agencies network, a division of American Advertising Agencies.
To boost sales during the key holiday selling season, Jacobs Agency developed an integrated outdoor and radio campaign to target Turano’s top female demographic. Throughout November, the advertising will appear on local radio stations, CTA and Metra transit, and outdoor boards in proximity to Chicago area grocery retailers.
The messaging of the campaign lends romance to the origin of the brand and its place in Chicago history. Both outdoor and radio showcase the appetite appeal of Turano’s high-quality products, accurately portraying Turano as the premium choice in bread.
